The American Marketing Association at Indiana University is proud to offer opportunities to students passionate about marketing, where they can gain hands-on experience and develop leadership skills. We provide educational programming, networking opportunities, and real-world marketing applications to our members for career development.
Mentorship & Network Building
The Executive Board is made up of the Co-Presidents and Co-Executive Vice Presidents. This board meets weekly with faculty advisors to represent the voice of AMA at IU and hosts monthly leadership meetings. The executive board works with all leadership members to provide guidance and support, while ensuring all organizational visions and goals are upheld.
The Case Team is a group of 10-20 hand-selected students, working together in the fall on the National AMA case. These students contribute to each step of the case process, including researching, brainstorming, strategizing, writing, and editing. By the end of the term, the team develops an aesthetically pleasing 40-page recommendation for Nationals to review.
The Consulting Board helps AMA at IU members apply their marketing knowledge and improve the local business community. By leading the Candy Stripe Consulting agency, this board provides members a chance to gain real-world consulting experience and grow as a marketing professional.
The Membership Board recruits new members through AMA at IU's presence at involvement fairs, flyers & class slides, and call-out meetings. Social events are planned to engage members and build a network within our chapter. The overall goal of the Membership Board is to retain members for the duration of their time at Indiana University.
The Social Impact board aims to inspire a culture of activism and philanthropy by providing opportunities for members to create positive impact in the community. Through its Impact Consulting team, volunteering opportunities, and fundraising initiatives, this board provides a broader context for members to understand marketing’s impact on society.
The Professionalism Board strives to create an environment for the members to engage and grow as professionals. By engaging with industry experts and IU alumni, the board is able to plan corporate treks and round table events to expose members to different types of Marketing careers.
The Communications Board helps connect AMA at IU's members, leaders, and the entire campus. By sending weekly newsletters, updating the website, running social media accounts, and crafting campus-wide promotions, this board creatively communicates upcoming events and promotes the benefits of AMA.